As a global communications coordinator, I supported media relations, event planning, and strategic communications initiatives for three Dolby technologies including Dolby Vision, Dolby Atmos, and Dolby AC-4. Dolby Vision (an HDR technology) and Dolby Atmos (immersive audio) are often found in consumer electronics including TVs, sound bars, AVRs, PCs, mobile devices, gaming consoles, and 4K UHD Blu-ray discs. Dolby AC-4 is an audio format for next-generation video and audio entertainment services, including broadcast and Internet streaming.
I led daily coverage monitoring and composed recaps summarizing coverage and media sentiment about Dolby's technologies, competitors, notable industry events, and trade shows. These recaps were shared internally with Dolby executives and the teams working on the products.
For media relations, I created pitches, drafted responses for in-bound media requests, and created briefing materials and media lists for outreach. In addition, I successfully planned and executed numerous media events and demos at Dolby's SF headquarters and offsite.
Since Dolby technologies are often key components of many partner devices, I worked on numerous partner press releases announcing new products and services featuring Dolby technologies, Q&As, and blog posts. I also managed relationships with multiple Hollywood studios for press releases announcing movies coming to 4K UHD Blu-ray.
Work samples available on request.
I led daily coverage monitoring and composed recaps summarizing coverage and media sentiment about Dolby's technologies, competitors, notable industry events, and trade shows. These recaps were shared internally with Dolby executives and the teams working on the products.
For media relations, I created pitches, drafted responses for in-bound media requests, and created briefing materials and media lists for outreach. In addition, I successfully planned and executed numerous media events and demos at Dolby's SF headquarters and offsite.
Since Dolby technologies are often key components of many partner devices, I worked on numerous partner press releases announcing new products and services featuring Dolby technologies, Q&As, and blog posts. I also managed relationships with multiple Hollywood studios for press releases announcing movies coming to 4K UHD Blu-ray.
Work samples available on request.
